REPASYS
With the suppoort of:
The overall objective of REPASYS is to gain insight into the potential of reusable food packaging systems, including their economic feasibility, through a systemic approach. The project enables the development of new business models for the implementation of reusable packaging in business-to-consumer (B2C) systems.
Why this project?
Pressure on the food packaging value chain is rapidly increasing. The PPWR (Packaging and Packaging Waste Regulation) will soon ban single-use plastic packaging for fruit and vegetables under 1.5 kg. At the same time, society expects companies to reduce waste and use scarce resources more intelligently. Companies are ready to act, but face a complex challenge: how can they shift to reusable packaging in a way that works for all stakeholders?
Research approach and expected results
The REPASYS project explores the economic and practical feasibility of reusable food packaging and stimulates the development of new collaboration models and business models within business-to-consumer (B2C) applications. The approach is built around several key elements:
- Pilot study
At the core of the project is a pilot study on reusable vegetable packaging in the Mechelen region. This pilot focuses on consumer acceptance on the one hand, and on technical and logistical challenges on the other. The data and insights generated form the basis for analysing various logistical scenarios and assessing their economic feasibility. - Behavioural research among consumers and employees
Consumer research is a crucial component of REPASYS. Through surveys and observations, the project maps consumer behaviour, perceptions and barriers to reuse. In addition, retail staff are also actively involved, as they play a key role in day-to-day operations. Their experiences and challenges are essential in determining the success of the system. - Logistical and economic analysis
The project develops and evaluates a range of logistical and business model scenarios with a view to scaling up. Through co-creation with a wide range of stakeholders, REPASYS examines logistical flows, economic viability and realistic role distribution across the value chain. This leads to a well-supported and implementable scale-up scenario. - Knowledge sharing and matchmaking
Throughout the project, strong emphasis is placed on building knowledge and fostering connections between stakeholders in the food packaging value chain. Insights are shared through various channels, and dedicated matchmaking events are organised to stimulate collaboration.
Target group
The transition towards reuse requires changes across the entire food packaging value chain, as well as in consumer behaviour. REPASYS therefore targets a broad range of stakeholders, including agricultural producers, food manufacturers, packaging and plastics processing companies, logistics providers, cleaning and washing facilities, retailers, technology providers and recycling companies.
Project partners
Flanders’ FOOD manages and coordinates the project. It is an inter-cluster initiative developed in collaboration with VIL (Flemish Institute for Logistics). The project is implemented in cooperation with:
- Pack4Food (a.vermeulen@pack4food.be)
- Reuselab, University of Antwerp (els.dubois@uantwerpen.be)
Keen to join?
Join the project advisory board and gain first-hand insight into the project results. Participating companies are offered opportunities to provide input during meetings, as well as to take part in events and workshops. In addition, you can expand your network within the food packaging value chain.
Participation fee and terms and conditions
Participation in the project requires membership of Flanders’ FOOD, Pack4Food or VIL. Interested in joining? Submit your details via this link: Participation REPASYS project.
